Introducing the slimmest vacuum cleaner – the 38mm Dyson PencilVac with the first four conical brush bar cleaner head that
ejects even long hair.
ejects even long hair.
Project overview
The project involved launching the new PencilVac vacuum, where I focused on creating impactful imagery and worked directly with the CGI house to bring our vision to life. I took charge of leading the social content and attended my first on-site shoot.
Roles and responsibility:
- Join exploration sessions with CGI house
- Casting and shoots with models and new product
- Creation of social storyboards
- Attending shoots and curating of wardrobe
- Development of social content
- Casting and shoots with models and new product
- Creation of social storyboards
- Attending shoots and curating of wardrobe
- Development of social content
